A lot of people are interested in starting their own business but one of the common replies
that I get is: “I have this great idea but I don’t have the necessary income to make it happen”
While it’s true that great savings, generous investors and wealthy family members can make a huge difference when starting your company, not having any money is no excuse either.
Don’t allow your circumstances to be superior to your vision. If you are skilled in whatever field of interest and you truly believe that you have something of value to offer, you should consider it.
In order to make your decision a little bit less stressful, I introduce you to some ways, techniques and resources, that can help you kickstart your business.
When people think of the term “Outsourcing” they usually only associate huge businesses that hire a lot of workers overseas in order to reduce their costs.
However, have you ever thought about outsourcing your own services?
Thanks to the internet, microjob websites are gaining a lot of popularity on both sides and it’s fairly realistic to generate an almost immedate cashflow. The only requirement though:
You need to have amazing skills and the right business mentality.
If your work speaks for itself, you will have a great chance of generating a fast stream of income.
I personally started outsourcing some of my services about a year ago and I made great experiences in this regard already.
It should be noted though, that depending on your niche and industry, it will be more benefitial to offer small and easy tasks: You still want to focus on your main priority.
You will be surprised how profitable this method is, once you established a client base.
(Which in my experience doesn’t take too long if your service looks promising)
Check out my article on “The Best Microjob Sites in 2015” if you want to get started.
Working on your own is one of the benefits of beeing an entrepreneur.
However, you can also make use of synergy effects due to successful collaborations.
As the African Proverb suggests:
“If you want to go fast, go alone. If you want to go far, go together.”
Working with a team or a collaboration partner might take a while to get used to, especially if you have been working by yourself most of the time.
You are probably faster working on your own, since you know best what your vision is but a collaboration has crucial benefits in the long run.
It is however worth mentioning, that both collaboration partners need strengths that compliment each other in order to make it work. Otherwise, you are wasting your time.
Don’t have anyone to collaborate with yet? You can literally use any social media platform to find potential partners. Join Facebook groups that focus on this very topic or create an account on Twitter (if you haven’t already) and search for the term: “collaboration + your niche keyword”
If you wanted to start a business back in the day, the only way to obtain a decent capital was to raise a credit or find investors. Today, startups can fund their capital through crowdfunding.
How It Works:
1. A startup has a great idea but no capital to turn it into reality.
2. The company joins a website such as Kickstarter and showcases their amazing idea.
3. The general public finds your project and decides to either donate if they like it or not.
In order to run a successful crowdfunding campaign, there are several aspects that need to be considered beforehand. I’d suggest my How To Kickstart Your Crowdfunding Campaign guide if you want to learn more about this topic.
4. Social Media.
Depending on your industry and niche, you might want to especially focus on social media marketing.
The advantage: If you already know how to correctly promote your business, it will be a great way to connect with potential customers and other like-minded people.
Social Media Marketing is more than posting a status update every month though:
You should really invest your time in research and networking in order to increase your outreach.
The reason why I mention Social Media as a way to start your business though, is that I personally know a lot of people who either have a lot of Facebook friends or even some pretty decent youtube channels but keep telling me they can’t start a business.
You have to realize, that you can leverage your social accounts at all times if you know how.
People share content all the time and most of it is not even that great in the first place.
Introduce your friends and followers to your idea and what you want to accomplish with a smart message that draws attention.
Most of the time they are actually willing to support you but the real question is:
Have you even tried yet?
There is a great article on creating share-worthy content, which you can find here.
Another very interesting option if you don’t have any funds available is bartering.
If you have skills in a certain field, you can offer your services in return of certain resources.
Alternatively, you could also approach startups yourself and work out a deal where you use your skills to bring in new customers and keep a percentage in return.
This is especially profitable if you have a decent knowledge in the social media field.
If you can convince a comany, that you are able to help them by boosting their sales, you can rest assured that you will get a benefit in return.
I spoke to a few people recently that use this technnique and it worked really well for them, so you might want to give it a try as well.
For example: If you are an internet marketer, try searching for potential clients in the request section of freelance websites.
Depending on what you are trying to accomplish, it doesn’t necessarily take any money to get started at all. However, even if you do need capital, you can always try Crowdfunding to fund your business.
Other than that, there are several ways to reach out to companies via the internet these days and offer them your service and expertise directly.
One thing is for certain though: There is no excuse for you not to start your business in 2015 if you are determined enough to make it happen.